{"id":53159,"date":"2022-08-11T08:00:22","date_gmt":"2022-08-11T12:00:22","guid":{"rendered":"https:\/\/insi.net\/?p=53159"},"modified":"2022-08-11T08:00:22","modified_gmt":"2022-08-11T12:00:22","slug":"it-digital-transformation-atlanta","status":"publish","type":"post","link":"https:\/\/insi.net\/insi-articles\/it-digital-transformation-atlanta\/","title":{"rendered":"IT Digital Transformation and Your Small Atlanta Business in 2022"},"content":{"rendered":"

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hIT Digital Transformation is one of the most common buzzwords circling the business industry in Atlanta GA, and nationwide. Other common names include digital disruption, disruptive innovation, venture architecture, and disruptive technology. However, they all mean the same thing: to successfully overtake an industry by transforming the way the clients\u2019 needs are met through technology.<\/p>\n

2022 and IT Digital Transformation in Atlanta<\/h2>\n

The last few years have tested all industries and made everyone rethink how to deliver their services under the new pandemic restrictions, economic conditions, and supply chain issues. Those who could adapt with speed and agility survived, but those stuck in their rigid ways failed to meet client demands and struggled to keep their doors open.<\/p>\n

Not surprisingly, technology played a huge role in quickly meeting the shifting client demands. Companies that were able to respond to the in-the-moment business needs had already optimized their data and analytics infrastructure in preparation for IT digital transformation.<\/p>\n

Understanding Your Clients\u2019 Needs<\/h2>\n

How do we learn from the success and failures of the last few years? The first step is to truly understand the customers\u2019 needs and behaviors better than they do themselves. While that may sound like a tall order, many companies are turning to analytics to predict how their customers will respond to specific changes.<\/p>\n

Today\u2019s Clients<\/h3>\n

The first thing you need to realize about the clients of 2022 is that they are more connected and empowered than ever through their electronic devices.\u00a0 As a result, they expect a more excellent online and in-store customer experience. They also want the products\/services now<\/em><\/strong> and with complete information transparency, but if they don\u2019t get what they expect, they have a much louder voice than ever before with online public complaints.\u00a0 For this reason, it is best to adapt to the client’s expectations and deliver unprecedented service.<\/p>\n

Hhow do you begin to understand the client’s expectations when you didn\u2019t set them in the first place? Further, how do you integrate that into an IT digital transformation plan?<\/p>\n

Using Analytics to Gain Useful Insights into Client Behaviors<\/h2>\n

Analytics provide deep consumer intelligence and valuable insights into your clients\u2019 individual buying behaviors. On a broader scale, this information can help create a better customer experience, improve product quality, and realize cost reduction. There are several areas you can access this information, including:<\/p>\n